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While the RIAA is still busy suing children and dead people, music companies are now looking more and more at distributing their music without the use of DRM. It looks like people are finally becoming wiser:

Almost two-thirds of music industry executives think removing digital locks from downloadable music would make more people buy the tracks, finds a survey.

The Jupiter Research study looked at attitudes to Digital Rights Management (DRM) systems in Europe music firms.

Many of those responding said current DRM systems were “not fit for purpose” and got in the way of what consumers wanted to do.

Despite this few respondents said DRM would disappear in the near future.

The study revealed that about 54% of those executives questioned thought that current DRM systems were too restrictive.

Also, 62% believed that dropping DRM and releasing music files that can be enjoyed on any MP3 player would boost the take-up of digital music generally. However, Mr Mulligan pointed out that this percentage changed depending on which sector of the industry was answering.

Among all record labels 48% of all executives thought ending DRM would boost download sales - though this was 58% at the larger labels. Outside the record labels 73% of those questioned thought dropping DRM would be a boost for the whole market.

Among all those questioned, 70% believed that the future of downloadable music lay in making tracks play on as many different players as possible. But 40% believed it would take concerted government or consumer action to bring this about.

Source : http://www.miraesoft.com/karel/2007/02/17/drm-in-trouble-and-windows-vista-sales-lacking/
Image: http://imgsrv1.ftipky.cz/

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